In addition to the immediate output of data, the Noah data system also has an instant voice assistant that can remind players of changes in arc and release angle. Lowry soon regained his accuracy, "Professional players usually recover quickly after correct reminders and adjustments." You can get back to where you should be.”
To this day, the Raptors continue to use the Noah data system to assist in analysis, and more than half of the NBA and NCAA teams have also introduced it. The birth of the Noah data system came from Alan Marty, a passionate man who wanted to help his daughter improve her shooting skills. At first, he used some simple methods to record. The more he delved deeper, he began to calculate the shooting angle and release speed, and then enabled dynamic tracking technology to develop out the prototype of the system.
As the system became more mature and advanced, Marty decided to apply for a patent in the name of the biblical allusion to Noah's Ark and hired John Carter, who had a coaching and software background, as the company's CEO. The Noah data system began to be commercialized in 2005. From the beginning of heavy hardware, it can now use 3D technology to locate any shot on the field and automatically correct the basket position based on the shooter's position. At the same time, around 2012 The introduction of facial recognition technology can track all players on the field at once.
However, among the many shooting optimization systems, how does the Noah data system stand out? "Every system or technology device can determine whether a goal was scored, but Noah can further answer why the goal did not go in." Carter said, "Noah can analyze the reasons for each failure, such as after running. , the incidence rate of players taking too short a shot is more than twice that of using too much force, and it is even four times more likely for NBA players.”
According to player feedback, Noah's data system is particularly helpful for improving shooting. "My shooting movements are sometimes very unstable, and sometimes even the coach can't see it, but Noah can remind me how to correct it." OG Anunoby, " Some are really subtle movements, and Noah can capture the details." Anthony Tolliver also believes that Noah helped a lot, especially in maintaining a stable shooting mechanism.
Many teams use the Noah system as an important tool in injury rehabilitation. What is the difference between a player's shots after an injury and before the injury? Does he have different results at different shooting points? The results of system discrimination may be used as an indicator of rehabilitation progress.
In addition to the Noah system, the Smart Court system developed by Israeli sports technology startup PlaySight Interactive uses the military's air combat analysis system to analyze player movements, running distance and reaction time from different angles through more than 9 cameras, and provides 3D visualization. The visual presentation allows players and coaches to understand the limbs more clearly, and the Warriors and Hawks are both its customers.
Rachel Marty, a data scientist at the University of California, and Simon Lucey, a robotics expert at Carnegie Mellon University, used the Noah tracking system to study the three-point shot attempts of more than 160 NBA and WNBA players and published "Using Data to Understand and Improve Three-Point Shooting" (A data-driven method for understanding and increasing 3-point shooting percentage)", they found that the best shooting result is not necessarily a hollow ball. "Maintaining stability and trajectory is more important. Strong shooters will not deliberately pursue hollow balls. Instead, focus on the shot, and Noah can remind you of the subtle changes in each shot at any time," Marty said.
The Trail Blazers, who have made shooting the main method of attack in recent years, are also one of Noah's early adopters. "Originally, we could only generally tell the players that the arc needs to be stretched higher or that there is a problem with the shooting angle, but now we can tell Dame that in this position How much should I improve, or remind CJ to work harder." Former Trail Blazers head coach Terry Stotts said, "Noah helped me understand myself better and refine and optimize my shooting." Damian Lillard said.
Of course, the Warriors, who are best at using technology in the NBA, are also users. Brandon Payne, the trainer Stephen Curry has worked with since 2011, is also a fan of the Noah data system. "I will use Noah to detect when players are tired. Maintain the limits of the shooting mechanism, and then try to improve the players' limits in training," Payne said. For Curry, the help of this system is very limited, but it is a magic weapon for players with poor shooting mechanisms. "This kind of fine correction and continuous reminder will make a big improvement."
In addition to Noah, the Warriors won 73 games in the 2015-16 season. The then medical director Lachlan Penfold introduced Halo Sport, commonly known as black technology headphones. The scientific principle of Halo Sport is transcranial direct-current stimulation (tDCS). ), as early as 2005, there were papers in scientific journals proving that tDCS can improve the speed and accuracy of people's attention shifting. Some studies have also found that the effect of tDCS covers everything, from working memory to long-term memory. It can also be extended to calculation, reading and improving insight. Halo headsets can help players strengthen muscle memory and make quick reactions. "So when playing games, muscle memory can help players make faster decisions and respond in time, especially when training the judgment and reaction of shooting shots." Penfold said.
